InExpensive Lead Generation Ideas

The topic I’ve been kicking around most lately tends to be this: How do I get more business with less expense. What tools are available for me to reduce my overhead and outsource to free providers of client follow up programs,vendor newsletters, free websites, etc. to create more business in a sytematic way that not only reduces my expenses but also reduces the amount of personal time I have to develop to maintaining said program. We have come across at least a dozen great ideas just in the last few weeks, now it’s time to start tracking ...

Lead Tracking

I was having a wonderful conversation with a top performing agent yesterday who recently began working with me as his coach. After talking about the 23 deals he has closing this month, the 15 on the books for next month and his future pipeline beyond that, the question came up of “Where do your leads come from?” It seems like a simple questions, however, I have found in most cases that we as agents don’t usually know where our business actually comes from. What percent comes from past clinets, referrals, sign calls, ad calls, direct mailer calls, ...

Cost vs. Value

It is interesting in today’s economic climate, more than I can ever remember in my 14 years in the business, that this discussion is more important than ever. It wasn’t too many years ago that discount commissions were spreading like wild fire across our industry, and why not? You would sign a listing agreement, put a sign in the yard, head back to the office to put it in the MLS and may even have messages waiting for before you have the chance to power up your desktop. It took no skill whatsoever to market/sell a home ...

Creating Loyal Buyers Everytime: Buyer Consultation $49

What this Package contains: Complete, customizable Buyer presentation that will walk them to “yes.” Scripts book for handling their objections to signing an exclusive buyer’s represenation agreement, referral generating dialogues, overcoming lack of urgency, and quick motivation discovery tools just to name a few; DVD showing you a buyer consultation from start to finish; audio CD with scripts for everything from setting the appointment to objection handling, to generating an immediate stream of referrals BEFORE you close their transaction. Always Remember, There Are No Limits! Jeff Bonham

Success is not for the Chosen Few

Success is not for the chosen few, but rather for the few who choose. It is more about commitment than about grace or ability. It is often those who persist and hold the passion required to endure the peaks and valleys on the path to high achievement. Hopefully this quick little video will give you some fuel for your fire! Always Remember, There Are No Limits! Jeff Bonham

Time to Cowboy Up

Spring is here, any excuses found over the winter are no longer valid.  It is time to Cowboy Up!  Pull up the boots, strap on the spurs, get to riding.  I’m not talking about a light little gallop, this is full on sprint time.  If you have bought into the “winter time is slow time” then you may be paying for that for another 30-60 days while ramping things up.  Take a look at your current market, what are your average Days On Market?  What is your income goal?  My recommendation is that you figure out your income goal and ...

Listing Presentation Intro

Mr. and Mrs. Homeseller, as we go through our time together this evening, 1 of 3 things is going to happen: 1) You will decide to list your home with me, and that will be great; 2) You will decide not to list your home with me because I have not properly communicated my value, and that would be NOT so great; 3) I may decide not to list your home. Does that sound fair?(after this pause and wait for their response.  Many times they will ask you why you wouldn’t list their home and here is your response.) Well Mr and Mrs. Seller, I  ...